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Colorful Standard

Minimalist and simple in design, Colorful Standard was established in 2017 in Copenhagen by founder Tue Deleruan. Delivering a handsome range of strikingly rich colour-ways inspired by hues from nature and landscapes, their garments are carefully crafted in Portugal, using pure, pre-washed, Organic Cotton & Merino Wool for a premium finish and luxurious skin feel. Donating 5% of proceeds to good causes and aims to reduce the environmental impact in their manufacturing process, shows the brands commitment to sustainability, ensuring never-ending quality and comfort for the eco-conscious shopper. Anything but basic, their collection of timeless classics are intended for longevity, promising to add a lasting, fresh & vibrant finish to any causal look.

  1. new Colorful Standard Classic Organic Crew Sweater - Heather Grey https://internetfusion.imgix.net/1269255.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Heather Grey

    $40.83 $54.44 (Save 25%)
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  2. Colorful Standard Classic Organic Men's Fashion Socks - Desert Khaki https://internetfusion.imgix.net/1414315.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Men's Fashion Socks - Desert Khaki

    $9.80
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  3. Colorful Standard Classic Organic Men's Fashion Socks - Burned Yellow https://internetfusion.imgix.net/1414316.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Men's Fashion Socks - Burned Yellow

    $9.80
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  4. Colorful Standard Classic Organic Men's Fashion Socks - Dusty Olive https://internetfusion.imgix.net/1414314.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Men's Fashion Socks - Dusty Olive

    $9.80
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  5. Colorful Standard Merino Wool Beanie - Warm Taupe https://internetfusion.imgix.net/1414582.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Beanie - Warm Taupe

    $32.66
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  6. Colorful Standard Merino Wool Scarf - Hunter Green https://internetfusion.imgix.net/1409967.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Scarf - Hunter Green

    $59.88
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  7. Colorful Standard Merino Wool Scarf - Navy Blue https://internetfusion.imgix.net/1409969.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Scarf - Navy Blue

    $59.88
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  8. Colorful Standard Classic Organic Crew Sweater - Dark Amber New https://internetfusion.imgix.net/1414321.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Dark Amber New

    $54.44
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  9. Colorful Standard Classic Organic Crew Sweater - Purple Haze https://internetfusion.imgix.net/1414320.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Purple Haze

    $54.44
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  10. Colorful Standard Classic Organic Pullover Hoodie - Dark Amber New https://internetfusion.imgix.net/1414319.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Pullover Hoodie - Dark Amber New

    $65.33
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  11. Colorful Standard Merino Wool Crew Sweater - Warm Taupe https://internetfusion.imgix.net/1414322.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Crew Sweater - Warm Taupe

    $97.99
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  12. Colorful Standard Classic Organic Short Sleeve T-Shirt - Powder Blue New https://internetfusion.imgix.net/1414310.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Powder Blue New

    $23.90 $29.40 (Save 19%)
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  13. Colorful Standard Classic Organic Short Sleeve T-Shirt - Pacific Blue https://internetfusion.imgix.net/1414311.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Pacific Blue

    $22.05 $29.40 (Save 25%)
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  14. Colorful Standard Classic Organic Short Sleeve T-Shirt - Purple Haze https://internetfusion.imgix.net/1414309.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Purple Haze

    $21.50 $29.40 (Save 27%)
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  15. Colorful Standard Classic Organic Crew Sweater - Powder Blue New https://internetfusion.imgix.net/1344951.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Powder Blue New

    $40.23 $54.44 (Save 26%)
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  16. Colorful Standard Organic Twill Shorts - Faded Pink https://internetfusion.imgix.net/1280936.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Organic Twill Shorts - Faded Pink

    $47.85 $65.33 (Save 27%)
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  17. Colorful Standard Organic Twill Shorts - Navy Blue https://internetfusion.imgix.net/1280937.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Organic Twill Shorts - Navy Blue

    $47.85 $65.33 (Save 27%)
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  18. Colorful Standard Classic Organic Pullover Hoodie - Seaweed Green New https://internetfusion.imgix.net/1320240.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Pullover Hoodie - Seaweed Green New

    $49.00 $65.33 (Save 25%)
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  19. Colorful Standard Classic Organic Short Sleeve T-Shirt - Snow Melange New https://internetfusion.imgix.net/1320243.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Snow Melange New

    $23.90 $29.40 (Save 19%)
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  20. Colorful Standard Classic Organic Men's Fashion Socks - Petrol Blue https://internetfusion.imgix.net/1282682.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Men's Fashion Socks - Petrol Blue

    $9.74
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  21. Colorful Standard Classic Organic Short Sleeve T-Shirt - Sunny Orange https://internetfusion.imgix.net/1282676.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Sunny Orange

    $21.50 $29.40 (Save 27%)
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  22. Colorful Standard Merino Wool Crew Sweater - Navy Blue https://internetfusion.imgix.net/1282673.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Crew Sweater - Navy Blue

    $69.63 $97.99 (Save 29%)
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  23. Colorful Standard Merino Wool Beanie - Deep Black https://internetfusion.imgix.net/1267103.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Beanie - Deep Black

    $32.66
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  24. Colorful Standard Classic Organic Crew Sweater - Lemon Yellow https://internetfusion.imgix.net/1220132.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Lemon Yellow

    $48.94 $54.44 (Save 10%)
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  25. Colorful Standard Classic Organic Short Sleeve T-Shirt - Paraside Peach https://internetfusion.imgix.net/1169319.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Paraside Peach

    $21.50 $29.40 (Save 27%)
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  26. Colorful Standard Merino Wool Beanie - Faded Pink https://internetfusion.imgix.net/930915.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Beanie - Faded Pink

    $32.66
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  27. Colorful Standard Merino Wool Beanie - Dusty Olive https://internetfusion.imgix.net/930914.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Merino Wool Beanie - Dusty Olive

    $29.34 $32.66 (Save 10%)
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  28. Colorful Standard Classic Organic Short Sleeve T-Shirt - Polar Blue https://internetfusion.imgix.net/1169321.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Polar Blue

    $23.90 $29.40 (Save 19%)
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  29. Colorful Standard Classic Organic Crew Sweater - Hunter Green https://internetfusion.imgix.net/1164235.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Hunter Green

    $48.94 $54.44 (Save 10%)
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  30. Colorful Standard Classic Organic Pullover Hoodie - Navy Blue https://internetfusion.imgix.net/1169237.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Pullover Hoodie - Navy Blue

    $49.00 $65.33 (Save 25%)
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  31. Colorful Standard Classic Organic Pullover Hoodie - Heather Grey https://internetfusion.imgix.net/1173930.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Pullover Hoodie - Heather Grey

    $47.85 $65.33 (Save 27%)
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  32. Colorful Standard Classic Organic Short Sleeve T-Shirt - Navy Blue https://internetfusion.imgix.net/1169231.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Navy Blue

    $21.50 $29.40 (Save 27%)
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  33. Colorful Standard Classic Organic Short Sleeve T-Shirt - Heather Grey https://internetfusion.imgix.net/1169228.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Heather Grey

    $21.50 $29.40 (Save 27%)
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  34. Colorful Standard Classic Organic Short Sleeve T-Shirt - Dusty Olive https://internetfusion.imgix.net/1174391.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Dusty Olive

    $21.50 $29.40 (Save 27%)
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  35. Colorful Standard Classic Organic Short Sleeve T-Shirt - Hunter Green https://internetfusion.imgix.net/1169313.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Hunter Green

    $21.50 $29.40 (Save 27%)
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  36. Colorful Standard Classic Organic Crew Sweater - Dusty Olive https://internetfusion.imgix.net/1173928.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Dusty Olive

    $48.94 $54.44 (Save 10%)
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  37. Colorful Standard Classic Organic Crew Sweater - Navy Blue https://internetfusion.imgix.net/1169234.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Navy Blue

    $39.14 $54.44 (Save 28%)
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  38. Colorful Standard Classic Organic Crew Sweater - Deep Black https://internetfusion.imgix.net/1169201.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Deep Black

    $40.23 $54.44 (Save 26%)
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  39. Colorful Standard Classic Organic Crew Sweater - Faded Pink https://internetfusion.imgix.net/1169206.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Crew Sweater - Faded Pink

    $40.23 $54.44 (Save 26%)
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  40. Colorful Standard Classic Organic Long Sleeve T-Shirt - Deep Black https://internetfusion.imgix.net/930416.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Long Sleeve T-Shirt - Deep Black

    $29.34 $39.20 (Save 25%)
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  41. Colorful Standard Classic Organic Long Sleeve T-Shirt - Optical White https://internetfusion.imgix.net/930421.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Long Sleeve T-Shirt - Optical White

    $29.34 $39.20 (Save 25%)
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  42. Colorful Standard Classic Organic Pullover Hoodie - Faded Pink https://internetfusion.imgix.net/1335112.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Pullover Hoodie - Faded Pink

    $50.03 $65.33 (Save 23%)
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  43. Colorful Standard Classic Organic Pullover Hoodie - Deep Black https://internetfusion.imgix.net/1173936.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Pullover Hoodie - Deep Black

    $47.85 $65.33 (Save 27%)
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  44. Colorful Standard Classic Organic Short Sleeve T-Shirt - Optical White https://internetfusion.imgix.net/1169210.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Optical White

    $22.05 $29.40 (Save 25%)
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  45. Colorful Standard Classic Organic Short Sleeve T-Shirt - Deep Black https://internetfusion.imgix.net/1169216.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Deep Black

    $21.50 $29.40 (Save 27%)
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  46. Colorful Standard Classic Organic Short Sleeve T-Shirt - Faded Pink https://internetfusion.imgix.net/1169219.jpg?auto=format,compress&cs=srgb&fit=fill&fill=solid

    Colorful Standard

    Colorful Standard Classic Organic Short Sleeve T-Shirt - Faded Pink

    $21.50 $29.40 (Save 27%)
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